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7 REASONS WHY THE NEXA SHOW STOLE THE LIMELIGHT AT IFW 2018

Nexa IFW 2018 banner

The NEXA show at the India Fashion Week(IFW) captivated the fashion fraternity with its grandeur. From shutterbugs clicking every moment of the night, to the fans on social media loving every update, the NEXA show stole the attention at IFW. So what was the secret mix that resulted in such a response?

The Designers

With a stunning line up of designers that NEXA brought under its umbrella, the NEXA show was one of the most anticipated shows of the IFW, and the creators were every bit worth their weight in gold. Here’s a quick look at the creators:

Ashish N Soni

With a label launched over 27 years back, Ashish N Soni is one of the most prolific designers in the design circuit today. Ashish N Soni was hailed as “one of New York’s new discoveries” by International Herald Tribune’s Suzy Menkes at the 2005 Olympus Fashion Week New York. His balance between mind and eye, skill, innovation and sense of drama makes him an integral part of the NEXA Lifestyle.

Rajesh Pratap Singh

He is a designer known for his minimalism and understated design aesthetics with a sharp eye for detailing. Pratap’s exploration with fabric texturing and creative usage of pintucks has almost become synonymous to the label which has been consistently making an impression in the design world since its launch in 1997. The key to his work lies in clean cuts and flawless detailing which echo NEXA’s design philosophy.

 

Rohit Gandhi + Rahul Khanna

These phenomenal designers draw their inspiration from linear structures, geometrical lines and are greatly influenced by modern contemporary art. Their look reflects the NEXA lifestyle which is modern and sophisticated. It’s been over 20 years since the duo established a designer brand and they have scaled one height after another since then.

The NEXA Legacy

NEXA is today known for raising the bar when it comes to fashion and lifestyle with its creative collaborations. NEXA’s commitment towards innovating and experimenting in order to create new has led to many creators and labels wanting to partner with it. With its relentless effort towards a more significant expression of individuality, exclusivity and sophistication stemming from a culture of creative excellence, NEXA is an inspiration for the creators of new lifestyle experiences. Here are the trends and buzz from the India Fashion Week Spring Summer '19

The Buzz Around The Collection

Three distinct designers, all showcasing how they have incarnated the monochrome NEXA design philosophy in their creations. Each designer was drawing out the gamut of luxury and finesse that this timeless look can hold. If you think you knew all the ways to carry a monochromatic look, then you would be surprised by how these maestros rendered the look. Ashish N Soni set the theme of his collection as ‘The evening’; Rajesh Pratap Singh as the ‘Mountains and Snow’; Rohit and Rahul as the ‘Twilight’.

The Association With India Fashion Week

The biggest fashion week in the capital calls for an association with the most prominent luxury automobile brand. The coming together of these giants was a promising step for the future of the fashion and lifestyle in the country. With innovation, sophistication and the promise to create new premium experiences, this partnership sets the industry abuzz.

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